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Partners in making wishes come true
There are hundreds of unique opportunities for your company and your brands to participate in meaningful and successful cause-related marketing programs with the Make-A-Wish Foundation. Every company has different brand-building needs and strategies-and we recognize that.
Custom partnerships
There are no "cookie-cutter" partnerships with the Make-A-Wish Foundation. We work with you to determine what your company wants to achieve through a relationship with the Foundation. Then, we tailor each partnership according to those criteria. These partnerships can be community-based or extend nationwide to support our chapters' wish-granting activities.
Local and national opportunities
If your company or organization is interested in supporting the Make-A-Wish Foundation through a partnership, below are just a few examples of how the Foundation can help add value to your brand-building efforts:
Market-specific Opportunities
Entertainment Marketing
Community Event Marketing
Retail and Trade Extensions
Adopt-A-Wish
Employee/Client Gifting Programs
Make-A-Wish Foundation Merchandise and Licensing
National Partner Spotlight
Macy’s and its Customers Generate $5.8 Million to Grant Wishes
Generosity was in the in air at Macy’s this holiday season as the 2007 Thanks For Sharing holiday gifts rewards program raised a record $5.8 million for the Make-A-Wish Foundation®. Macy’s opened this national program in late September, enabling customers to enroll and receive rewards for shopping at Macy’s while supporting charities in their communities at the same time.
“The Thanks For Sharing program has been a tremendous success, and the Make-A-Wish Foundation is so grateful for Macy’s partnership,” said David Williams, Make-A-Wish Foundation of America president and chief executive officer. “This year’s funds will help us grant more than 800 wishes to courageous kids around the country. It’s truly a wonderful gift.”
Thanks For Sharing debuted as a Macy’s initiative in 2003 – a distinctive effort benefiting customers during the holiday season and charities, including the Make-A-Wish Foundation, throughout the year. For a $25 enrollment fee, Macy’s cardholders earn a 10-percent reward on most Macy’s and macys.com purchases made with their Macy’s credit card during the holiday season. Since 2003, Macy’s has contributed $14.9 million to the Make-A-Wish Foundation through Thanks For Sharing.
Share the power of a wish
To learn more about how your company can help share the power of a wish, please contact our Corporate Development Department at 1-877-663-9474 or via e-mail at ktraten@philadelphia.wish.org.
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